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How to raise the profile of OS in the corporate sector
Convenor: John Moore
Participants: Nev Kennard, Larry Peterson, Val Embree, Gail West, Alan Stewart, Lavonne Boyd, Julianne Bell, Carla, Vliex, Brendan McKeague?, Jill Hardwick, Chris Weiying Low
Discussion: We discussed several themes around this issue:
Preconditions for making it more likely that OS will be accepted and will then be useful.
- getting the ‘top team’ on board first
- not selling OS – getting the client to buy the consultant (trust)
- using lots of AI type interviews before deciding to suggest OS
- attaching OS to something else (like Future Search, Coaching)
Contexts in which OS might be useful
- Culture merging
- New CEO (getting the ‘lie of the land’)
- Organisational reform
Ways of gaining access to CEOs
First rule – avoid HR/Training? Department (they usually have little money and less clout)
- Presentations or workshops for eg Rotary, Institute of management, The Executive connection)
- Storybook – client endorsements
- Being provocative – “This might be a bit too leading edge for you” “Not all companies are ready for this”
- Get the trust of the key person who will make decisions about going ahead (events/conferences)
Getting attention within the organisation
- Use web based information and possible registration to attract attention
- Make attendance voluntary
- Interactive on-line registration that educates the reader
Other issues that we discussed
- Consider other ways of opening space – FSC, Circle of Knowing
- Bring the OS Mentality to bear – use the principles as a way of life and encourage others to do the same
- Partnerships between experience practitioner and CEO who wants to facilitate OS. Work in non-competing companies. Reduces the potential form conflicted relationships for internal consultant.
- Encourage company to run OS outside working hours and make it voluntary – pay expenses for those attending.
- Have the CEO make an announcement and invitation to those who want to take part.